Welcome to Cotton + Birch, located in the heart of Eagle River. We are a local boutique that sells trending fashion as well as home decor.  Click below to get started. 

Why Choose Us?

Cotton + Birch was designed to be a place where people can feel comfortable while shopping. We truly care about our customers. Everyone has a story of a negative shopping experience, and that is why we created our store. Designed to be a place of encouragement, love, and fellowship, C + B will be a shopping experience you won't forget. 

Unbelievable store - a must visit if you’re in Eagle River. Loads of adorable clothes, affordable and darling home decor, and unique gifts. So pumped they opened this store!

Jennifer C.
One of the many happy customers

About Us

Julie B. + Rachel M.


Both Julie and Rachel have been best of friends and co-owners of two stores, one in Eagle River and one in Sparta, WI. Both of these ladies initially created Cotton + Birch to bring Eagle River a positive and encouraging boutique to the North Woods! Both ladies have been vacationing up in Northern Wisconsin since they were little girls, and they had always wanted to have a place like C + B here! It has been a tremendous adventure since converting the once-antique store into a beautiful and spacious boutique. Thank you to the community of Eagle River for being a huge blessing and large support of the store. Eagle River is the best!


We are located right in the heart of downtown Eagle River, WI on Railroad street. We are next door to the Blend coffee shop, so grab a coffee and come on in!


119 S Railroad St. Eagle River, WI 54521

Store Hours

Tuesday - Saturday

10 - 5p

Sunday - Monday